Tips To Improve e-Commerce Site Navigation

Very few can determine the success of an e-commerce site better than the site navigation, which will lead customers to the products and services. There’s immediate loss of sales if customers cannot find what they’re looking for, and there’s the possibility that they won’t come back based on the assumption that the website doesn’t cater … More Tips To Improve e-Commerce Site Navigation

What Is Social Media’s Role In e-Commerce?

E-commerce predates social media by several years. Online stores, advertisements sent to your email, and businesses have started to utilize the internet to their advantage. But the dawn of social media has resulted in a bigger boom in e-commerce. Now, you have brand pages, ads everywhere, influencers, and the list goes on. So what is … More What Is Social Media’s Role In e-Commerce?

Site search’s role in e-commerce competitiveness

Ease of use is a critical factor in e-commerce website architecture. The easier it is for a customer to find and buy their desired item, the more likely they are to use the site again for subsequent purchases. The search engine used by a website is thus a crucial tool in the e-commerce arsenal; customers, … More Site search’s role in e-commerce competitiveness

The Role e-Commerce Plays In Your Business

E-commerce—or electronic commerce—builds a better world for business aspirants. It promises to provide business owners, partners, contractors, employees, and customers with a more convenient shopping experience. This method of buying and selling products and services online through a website has clear benefits for both the business owners and their customers. For business owners who are … More The Role e-Commerce Plays In Your Business

Factors Affecting The Future Of Online Shopping

E-commerce is the way to go for many modern businesses. Its growth over the past few years has been unprecedented, with a global growth rate reaching about $2.3 trillion in 2017 alone. The figures will rapidly escalate, reaching an expected high of $4.5 trillion by 2021. Shopping has drastically moved to the comforts of buyers’ … More Factors Affecting The Future Of Online Shopping

E-Commerce In 2018: Mobiles, Millennials, And Machine Learning

E-commerce trends in 2018 should be interesting as the previous year marks a turning point. Developments had been fast-paced, and generational turnovers in terms of the clientele are shaping buying cultures. Buying online is now as common as walking into the store itself. Companies should adjust their digital marketing strategies accordingly: 1. The mobile platform … More E-Commerce In 2018: Mobiles, Millennials, And Machine Learning

Tips for startups venturing into e-commerce

With today’s much-improved access to the internet and the prevalence of mobile phones and apps, any startup should vastly benefit from e-commerce. Here are some things to keep in mind for budding entrepreneurs trying it out for the first time. Firstly, you don’t have to create a need; you just have to address an already … More Tips for startups venturing into e-commerce

E-Commerce Trends To Watch Out For In 2018

E-commerce is taking the world by storm, posting record-breaking shopping figures year after year. It has become the platform of choice of more about 11 percent of shoppers in 2016, according to the U.S. Department of Commerce. The total amount of sales e-commerce had brought in last year was $5 million short of $400 billion. … More E-Commerce Trends To Watch Out For In 2018